Retail and Event Analytics with Computer Vision
Transform physical traffic and behavior data into strategic insights that boost your marketing campaigns and optimize customer experience.
The Power of Computer Vision
Get demographic and traffic data automatically and accurately, without manual intervention.
Our Types of Analysis
Four key pillars to understand your physical audience
Heatmap
Real-time visualization of areas with the highest concentration and interest. Identify hotspots for strategic product placement and activations.
- ✓Density by zone
- ✓Dwell time
- ✓Temporal patterns
- ✓Correlation with sales
People Traffic
Accurate counting and flow analysis. Physical conversion metrics directly connected to digital marketing data.
- ✓Real-time counting
- ✓Traffic peaks
- ✓Physical conversion rate
- ✓Movement journey
Gender Identification
Automatic segmentation for personalized experiences and gender-targeted campaigns.
- ✓Real-time classification
- ✓Distribution by area
- ✓Temporal trends
- ✓Cross-check with campaigns
Age Group
Generational analysis for adapting content and strategies by age.
- ✓18-25, 26-35, 36-50, 50+
- ✓Preferences by age
- ✓Generational behavior
- ✓Personalized targeting
Use Cases
Tailored solutions for retail and events
Retail Stores
Customer journey analysis, layout optimization, and correlation with digital campaigns.
Supermarkets
Flow analysis by section, bottleneck identification, and category optimization.
Shopping Centers
Traffic analysis by corridor, store performance by location, and tenant mix optimization.
Live Demo
Watch our AI analyzing demographic data in real time
🔴 Active System - Demo Store
📊 Dynamic Heatmap
Insights & Recommendations
AI that connects physical data with digital campaigns for actionable recommendations
Smart Targeting
Automatic adjustment of digital campaigns based on the demographic profile identified in the physical space.
- ✓Personalization of digital campaigns
- ✓Better use of demographic profiles
- ✓Continuous real-time optimization
Temporal Optimization
Recommendations of ideal activation times based on traffic and demographic patterns.
- ✓Identification of peak hours
- ✓Higher efficiency in activations
- ✓Correlation with real flow data
Strategic Positioning
Identification of high-value zones for product placement and promotional materials.
- ✓Mapping of high-interest areas
- ✓Better product placement
- ✓Increased conversion rate
Cross-Channel Correlation
Connecting physical behavior with digital engagement for optimized integrated ROI.
- ✓Physical + digital integration
- ✓Full engagement analysis
- ✓Optimized ROI across multiple channels
Proven Results
Our clients gain actionable insights that directly impact ROI
Technology
Modern stack for real-time demographic and behavioral analysis
YOLO + Deep Learning
Real-time people detection and demographic classification with high accuracy
Cloud Analytics
Cloud processing for scalability and integration with marketing data
Real-time Dashboards
Instant visualization of metrics and actionable insights
API Integrations
Direct connection with marketing platforms for data cross-analysis